How To Read Online Reviews For Moving Companies – The 3 P’s

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Online reviews can be a powerful selling tool for movers in Vancouver, they can also be misleading, exaggerated and downright disengenuous. Every consumer has different expectations of their mover, by understanding your needs you can better interpret and compare reviews across a host of sites. Reviews can best be understood by categorizing them with the 3 P’s; Punctuality, Performance and Price.

Punctuality 

You live in a condo with strict rules about the move out process. You’re allowed a 2 hour elevator booking at the move out location and the same at your new place, if you exceed your booking time …
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A Disgrace Called The Vancouver Better Business Bureau

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Is it time to take the Vancouver Better Business Bureau around back of the shed? I certainly think so. In 2010 the CBC wrote an expose on the pay for play (P4P) nature of the Vancouver BBB which highlighted the unfair treatment non members receive when contrasted with member counterparts. For example, a non member moving company may have an A rating but if they were to receive 1 unresolved complaint they would immediately be demoted to F. By contrast, a member company can accrue numerous unresolved complaints yet still maintain their A rating. When asked about this discrepancy then …
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Parking Enforcement In Vancouver : The Good The Bad And The Ugly.

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*Language alert: If bad language offends tune out now!

Over the course of the past decade we’ve had many occasions to interact with parking enforcement officers in Vancouver, with a variety of results.

 

The Good

When you drive a large truck it’s not uncommon to have trouble finding a space large enough to park, especially in places like Gastown, the Westend or Kits. If the customer hasn’t made arrangements for parking we end up in no parking zones, double parked or partially obstructing a side walk. As a rule we expect a ticket for all parking violations …
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Does Google Play Favorites on Adwords?

We use Google Adwords as part of a comprehensive strategy to promote our business on the web because it’s effective though inexorably expensive and subject to spam clicks, says my subjective opinion. What happens though when Google confers a tangible advantage upon a single company in a hyper competitive market? Bye bye subjectivity, hello anti competition.

In early June I noticed a furniture moving company with a terrific feature as part of their Adwords campaign. Image Extensions allows a paid advertiser a visual element to show rather than just tell. 

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Given the competitive nature of the Vancouver market we too …
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Fixed Rate Quotes Pay Double

A fixed rate quote paired with an in home visit is an obfuscation designed to oversell a service while simultaneously playing upon a customers fear that movers are slow and unskilled.

Local Vancouver movers typically charge one of two ways; by the hour or a fixed rate quote (FRQ). If you were to hire a moving company by the hour the clock starts when they arrive at your door and stops upon completion of the job, plus travel time. With a fixed rate quote a salesperson visits your home, has a look around, and gives you a firm price in …
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